Rosie Rivera

Rosie Rivera

Entrepreneur, Television Personality and CEO of Jenni Rivera Enterprises

Rosie Rivera is an Entrepreneur, Philanthropist, Actress, Motivational Speaker, Evangelist, Television Personality, Co-Star of Reality Shows and CEO of Jenni Rivera Enterprises.

She is the youngest of a family of singers known as “The Rivera Dynasty.”  While some of her siblings rose into fame, Rosie shied away from the spot light. However, being the “baby sister” of mega star Jenni Rivera made her efforts to stay away from the spotlight futile. Rosie eventually participated in her sister’s reality show “I Love Jenni” and went on to become a spokesperson for victims of sexual abuse. 

Her life took a drastic turn when her sister Jenni died in a plane crash in 2012, leaving Rosie as trustee of the her estate and guardian of her young children. Rosie had no choice but to dry up her tears, roll up her sleeves and take charge of what her beloved sister entrusted her with. She quickly began transforming her struggles, pain and emotions into actions, work and love.

Rosie has co-hosted Univision National Morning Show, “Despierta America.” Her busy agenda is continuously filled with media request for interviews from well-known national and international outlets in English and Spanish. She has participated in reality shows, was approached by an executive producer for a future soap opera (telenovela)—among other television projects—and has recently participated in her brother Juan Rivera’s controversial video “Producto de Sociedad” as a main Drug Cartel Lady.

Rosie is married to worship leader Abel Flores, and they have two daughters. She is currently active in their outreach ministry, manages her own blog, has a powerful social media influence of more than 1.4 million followers combined, and is continuously carrying out her sister’s mission of helping other single mothers find affordable housing, shelter and treatment for abuse with Jenni Rivera Love Foundation. In 2015, Rosie founded the movement Sister Samalia to restore and uplift women who have been victims of sexual abuse, human trafficking, drugs and domestic violence in Latin America.